Sumikko Gurashi and San-X Friends Get Cute Exclusive Merch Pack at Pizza-La!

A Magical San-X Crossover at Pizza-La!

Fans of cute Japanese characters are in for a treat! Popular Japanese delivery pizza chain Pizza-La has announced a special collaboration with the “San-X Universe,” bringing together iconic characters such as Sumikkogurashi, Rilakkuma, and Tarepanda for an exclusive limited-edition merch set.

What’s Included in the Special Pack?

Starting November 4, 2026, customers across Japan can add the limited-edition San-X Universe Special Pack to any pizza order for just an additional 420 yen (tax included). The cute set features original artwork created exclusively for Pizza-La, showing the characters gathered in front of a pizzeria holding pizzas and logo bags.

The limited set includes:

  • Ceramic Plate: A high-quality dish measuring approximately 17 cm in diameter featuring the special collaboration artwork.
  • Original Sticker Sheet: A 12 x 12 cm sticker set with cute character designs.

Limited Quantities Available

This special campaign will be available at all Pizza-La locations across Japan while supplies last, with a limit of one set per pizza ordered. If you are a fan of Sumikkogurashi or Rilakkuma and happen to be in Japan, make sure to grab this adorable collectible set before it runs out!

Source: Yahoo News Japan