Yoshinoya Teams Up with Hello Kitty for Exclusive 10th Anniversary Donburi Bowls!

A Delicious Sanrio Collaboration at Yoshinoya

Sanrio’s beloved global icon Hello Kitty is teaming up once again with Japan’s popular beef bowl chain, Yoshinoya! To mark a decade of delicious collaborations between the two iconic brands, Yoshinoya has launched the second phase of its special “At-Home Yoshinoya Campaign,” featuring an exclusive limited-edition Hello Kitty donburi (rice bowl).

Matching Outfits with Twin Sister Mimmy

The newly unveiled melamine donburi bowl features Hello Kitty alongside her twin sister, Mimmy, dressed in matching outfits (“twin-code”). The sides of the bowl showcase the adorable sisters in various cute poses, while the inside bottom features a special commemorative graphic celebrating 10 years of Yoshinoya x Hello Kitty partnerships.

The exclusive bowl is available through Yoshinoya’s official online store as a special frozen set, which includes two packs of Yoshinoya’s signature beef bowl ingredients and the original donburi for Â¥4,180 (tax included).

More Exclusive Sanrio Merchandise

Along with the limited-edition bowl, fans can still get their hands on items from the first phase of the campaign, which features a traditional Shirayuki dishcloth decorated with Yoshinoya’s classic orange logo, Hello Kitty, and Mimmy.

Here are the key details for Sanrio fans looking to order:

  • Hello Kitty Original Donburi Set: Includes 2 packs of frozen beef bowl ingredients + 1 melamine bowl (Â¥4,180)
  • Shirayuki Dishcloth Sets: Available with various frozen food combinations starting from Â¥4,212
  • Campaign Period: Available until November 30 (or while supplies last)

If you are a fan of Sanrio characters and Japanese comfort food, this limited-time merchandise offers the perfect way to enjoy Yoshinoya’s iconic flavors right at home!

Source: Yahoo News Japan